Fifth Generation wireless networks (5G) are finally becoming a reality and will realize the potential of a fully connected world. 5G will enable other technologies like Internet of Things (ioT) and Virtual and Augmented Reality (VR/AR), which all working together will drive the new industrial revolution.

5G are expected to be 100 times faster than 4G networks, with low latency and ubiquity. Thanks to 5G’s bandwidth and low latency, AR /VR will allow teams work side by side despite the distance, or consumers will be able to enjoy virtual experiences in education, medicine and travel from the comfort of their homes. This plethora of technologies will affect almost all industries and the future of work:

In Media and Entertainment, they will disrupt the industry with new capabilities in mobile media, especially with the conjunction of 5G and VR/AR, offering an immersive, almost real interaction. Streaming services, gaming, music, movies, and downloads will be substantially faster.  Solving current latency problems will be crucial to adopt cloud-based gaming, especially with multiplayer features, on mobile devices.

In Retail and Tourism, these technologies will allow tourists to learn via Virtual Reality, about the history, geography and culture of remote places from the comfort of their homes; or via Augmented Reality, to enjoy an immersive story on-site, perhaps including storytelling and contextual information. Consumers, on the other hand, will enhance their shopping experience with virtual dressing rooms without the motion sickness that the current technology offers.

In Marketing and Advertising, current mainstream content is displayed in digital banners based on images, however, with faster data transfers, ad campaign content could be produced and consumed in the forms of video, and interactive immersive experiences in VR/AR. In addition, it may enable eye tracking and biometrics to allow a more efficient campaign tracking and measurement. All this Marketing experience will help brands to connect and engage with consumers in a more cost-efficient and satisfactory manner.

In order to design new products and services that will take benefit of these technologies, it is crucial to build high-performing Teams with a diverse group of individuals that can work collaboratively with a common goal in mind.