Using video for virtual meetings and webinars is very common these days, and seating in front of the camera seems to be easy and simple, right?
However, did you know that when you are on video, you are more exposed to make mistakes that may show a wrong, and sometimes embarrassing image of your personal brand?
Here are 6 tips to get prepared before your next virtual meeting and show your best side on camera:
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Preparation: Ensure you have everything that you need for the meeting: A notebook and pen to take notes; Water; and even all the documents or software that you will need, especially if you will present or share ideas. Remember that you will remain seated for a long time, so go to the washroom, if needed. You don’t want to stand up in the middle of the meeting!
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Environment: If you are at home, alert your family that you will be in a meeting so you minimize interruptions and unwanted noise. Find a location that is quiet from external noise, and comfortable.
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Background: Maintain a genuine but organized background. Avoid clutter, dirt or embarrassing items!
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Frame: Position your head at the center, horizontally; and at eye level with the camera.
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Audio: Loud and clear. Use a quality microphone, and test it in advance. If you want privacy, use headphones. Audio is crucial for an effective communication
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Lighting: Use soft lights in front of you to show the expressions in your face and eyes. Avoid dark or noisy lighting or lights that come from behind or above. In the absence of artificial lights, use natural light from a window in front of you.
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Physical appearance: Keep casual and clean. Avoid stripes, colours or accessories that will be distracting. Present yourself as if you were in person.
With these tips you will be totally ready to show a great image on camera. But, this is just the beginning: Stay tuned for the second part in the series, where we will cover how to behave during a virtual meeting
If you liked this post, take a look at this short clip that summarizes the tips!
Gabriel Seminario
Director of Marketing